Revolutionizing Freight Coverage with SONAR’s Coverage Guide

In today’s fast-paced logistics industry, freight brokers face mounting challenges in efficiently covering loads, managing carrier relationships and maximizing profitability. The complexity of rate evaluation and load prioritization often leads to inefficiencies that impact service quality and business performance. Recognizing this need, we introduce Coverage Guide — an innovative solution designed to streamline freight coverage through data-driven insights and intuitive tools.

In late 2024, SONAR introduced Coverage Guide, a smarter freight coverage solution.  Coverage guide is a powerful tool designed to optimize the way freight brokers handle load prioritization, rate evaluation and market insights. As the cornerstone of the brokerage tool kit, it addresses the critical pain points brokers encounter daily and provides a structured approach to decision-making.  To read more about the challenges of modern freight brokerage and the key features and benefits of the coverage guide, click here.

 

 

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What's the SONAR ROI?

By increasing the number of loaded miles per day your drivers drive by 1% and your rate per mile by $0.03 you will make more per week #WithSONAR.

#WithSONAR you can save up to per week through better bid negotiations and more effective management of your routing guide.

#WithSonar you can add 1 more load per person each day and increase $5 margin per load, earning your company an extra per week.

Disclaimer: Every company’s circumstances are unique. Fixed and variable expenses, market conditions and operational factors vary. Unforeseen events may also affect results. Calculated potential results reflect the consensus expectation of FreightWaves’ experts. Actual results may vary.

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