What makes SONAR’s Lane Scorecard app unique from bulk lane rate tools on the market is its proprietary SONAR lane scoring, SONAR predictive rates and its spark graphs that allow a user to more easily see past and forecast trends.

With Lane Scorecard, SONAR subscribers save time because Lane Scorecard is organized and in the ‘right’ spot. Subscribers receive near-time market intelligence to improve pre-RFP strategy analysis and can identify new market opportunities with little to none native, historical data. 

When using Lane Scorecard for RFPs, it can identify and assign appropriate ‘risk premiums’ on traditionally volatile lanes. With Lane Scorecard, a user can create ‘ideal potential bid packages’ to leverage during mid-RFP round negotiations. In post-RFP execution planning, a user can report/benchmark the overall ‘attractiveness’ of a final award before signing off on an annual commitment. And, a user can appropriately allocate internal resources to secure dedicated capacity, based on a Lane Scorecard lane profile.

With the SONAR user interface, users can see lanes, market intelligence and freight rates. As a user interacts with the results table he/she can easily see the visualizations that provide additional insight that only SONAR does best. 

Finally, a special guest joined Falasca and Taylor. David Spencer, the Director of Business Intelligence at Arrive Logistics and #WithSONAR’s co-hosts discussed the outlook for 2021. Arrive Logistics is a Chicago-based logistics provider that has surpassed growth in revenue, customers and employees since its founding in 2014. It has been recognized by Inc., Fast Company, the Chicago Tribune, Transport Topics and Ernst & Young for its innovations, growth and environment.  

Know more, faster – and find just what you need with SONAR’s freight intelligence around the activities and hallmarks of the freight market!