SONAR August State of Freight

In a discussion just before Labor Day, SONAR founder and CEO Craig Fuller, along with Head of Freight Market Intelligence Zach Strickland, shared an optimistic outlook on the state of the supply chain and transportation industries, particularly the freight market cycle. They noted that the truckload market has been tightening as excess capacity decreases and demand remains strong. With tender rejection and spot rates spiking around the July Fourth holiday, they foresee improving conditions for carriers and third-party logistics providers heading into the crucial fourth quarter.

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What's the SONAR ROI?

By increasing the number of loaded miles per day your drivers drive by 1% and your rate per mile by $0.03 you will make more per week #WithSONAR.

#WithSONAR you can save up to per week through better bid negotiations and more effective management of your routing guide.

#WithSonar you can add 1 more load per person each day and increase $5 margin per load, earning your company an extra per week.

Disclaimer: Every company’s circumstances are unique. Fixed and variable expenses, market conditions and operational factors vary. Unforeseen events may also affect results. Calculated potential results reflect the consensus expectation of FreightWaves’ experts. Actual results may vary.

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