Gain Trust, Increase Retention and Grow Your Customer Base With Reliable Freight Market Data

SONAR helps brokers make proactive decisions to improve margins and grow customer relationships

Let's face it...the current market is one of the toughest that brokers and logistics professionals have ever had to navigate.

The current level of volatility is further compounded by:

  • Uncertainty in the bidding process
  • Inability to analyze trucking capacity and pricing accordingly
  • Lack of advanced technology to manage day-to-day workflows
  • Inadequate intelligence to respond to customer needs

What's the SONAR ROI?

Use our calculator to find out.

By increasing the number of loaded miles per day your drivers drive by 1% and your rate per mile by $0.03 you will make more per week #WithSONAR.

#WithSONAR you can save up to per week through better bid negotiations and more effective management of your routing guide.

#WithSonar you can add 1 more load per person each day and increase $5 margin per load, earning your company an extra per week.

Disclaimer: Every company’s circumstances are unique. Fixed and variable expenses, market conditions and operational factors vary. Unforeseen events may also affect results. Calculated potential results reflect the consensus expectation of FreightWaves’ experts. Actual results may vary.

Enter SONAR Data Intelligence for Brokers

SONAR’s array of analytics and comprehensive freight market data helps brokers navigate the freight market effectively, regardless of whether rates are in their favor. Our data helps you see trends in freight movement so that you can anticipate rate changes before they happen. This helps users maximize freight margins, benchmark against the market, forecast for future planning and take decisive action ahead of your competitors.


Coverage Guide: Your Freight Coverage Solution

 Coverage Guide streamlines load prioritization, rate evaluation, and freight coverage. As the cornerstone of our logistics toolkit, it addresses the unique challenges brokers face in today’s fast-paced industry.

Key Features & Benefits

  • Compare Rates and Availability: Quickly view market conditions to make informed decisions and maximize margins.

  • Intuitive Interface: Access vital information with a user-friendly design that boosts productivity.

  • Market Condition Tracking: Stay updated on trends to align strategies with real-time data.

  • Simplified Load Coverage: Identify which loads require minimal effort and where to focus attention.

 Why Use Coverage Guide?

Coverage Guide sets the stage for a full suite of tools tailored to the logistics industry. By focusing on the critical aspects of carrier sales, it empowers brokers to operate more efficiently, negotiate with confidence, and deliver superior service to their clients.

Start transforming your freight operations today with Coverage Guide—your first step towards a smarter, more streamlined logistics toolkit.

Rates Are Table Stakes — Be Prepared for What's Next

Brokers and 3PLs utilize SONAR data intelligence for a strategic advantage over companies that rely on freight invoicing, loadboards, internal data or rates alone.

  • Leverage tender data with point of sale spot rate data to recognize market shifts immediately so you can be prepared before prices shift
  • Capitalize on opportunities ahead of the competition
  • Scale business faster

See Daily Truckload Rate, Volume, Capacity Metrics for Freight Markets Across the Nation

SONAR data helps brokers and 3PLs bid confidently, win more freight, widen margins and set buy rates accurately.

  • Measure truckload volume volatility at a lane and market level
  • Get ahead of rate movements with spot rate and tender rejection data
  • Use contract – spot spreads to bid confidently on contract freight RFPs

Supply Chain Data and Visualizations

Uncover the most accurate information on volatility, rates and capacity

Outbound Tender Volume Index

  • Analyze truckload volume by market and lane
  • See volume trends by equipment type and length of haul
  • Chart the relationships between volumes, tender rejections and rates

Outbound Tender Rejection Rate

  • Assess available truckload capacity at a lane and market level
  • Understand the pressures affecting your buy rates
  • Use objective capacity data in conversations with customers
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Want to see how Market Dashboard+ can guide your cost savings efforts with confidence?

Request a demo to talk to an expert
White Papers
January 13, 2025

SONAR December 2024 State of Freight

October 2, 2024

SONAR September State of Freight

September 13, 2024

Q3 Freight Rate Report